MSNBC Facebook at Work Article.

I’m not sure if it an addiction or just a really sticky site but Facebook has enough interactivity that it is definately altering peoples behavior and taking up a lot of their time.  In this article by MSNBC they discuss the ramifications of workers spending too much time on non work related sites.  It seems that Facebook is a time sink that we have yet to come to grips with in the workplace.

5-7 Hours Per Day on Facebook Interview.

On the other hand in the college domain I did an interview with an articulate college student Chris Hughes and he says he spends between 1-2 hours per day on Facebook during the college semesters.  When school is out he expects that number to increase to 5-7 hours per day.  Great for Facebook.  Great for Chris.  But do the advertisers get a piece of Chris attention?  And can they make money from him?  What they probably need to understand is that Chris too is looking to make a few bucks online.  So if you have products or services he can make money from especially while he is on Facebook all the better.